How SW1X compares to the UK average
| Metric | SW1X | UK Average | Difference |
| Average Google star rating |
4.35★ |
4.43★ |
-0.1★ |
| Average Google reviews per office |
33 |
108 |
-75 |
| Average reply rate |
40% |
52.4% |
-12.4% |
Top performers in SW1X
-
1
Chestertons - Knightsbridge & Belgravia
4.66★ · 62 reviews · 10% reply rate
Score 76
-
2
Quintessentially Estates
4.85★ · 102 reviews · 90% reply rate
Score 74
-
3
Savills - Sloane Street
4.93★ · 58 reviews · 17% reply rate
Score 73
-
4
Strutt & Parker - Mayfair
5★ · 59 reviews · 30% reply rate
Score 69
-
5
Sothebys International Realty
4.29★ · 35 reviews · 71% reply rate
Score 66
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Why this matters
Our research across 20,061 UK estate agent offices shows that brands with stronger reviews don't just look better — they sell more, faster, and lose fewer listings to withdrawal. See how we measure agents →
- Top-rated agents (4.5★+) close 2.5× more property sales per office per year than agents below 4.5★. The effect compounds: they win 77% more new listings AND retain 43% more of them — a difference of 42 sold vs 106 sold per office, per year.
- Top-rated agents take on 3× more business per office than agents below 4★ — the gap is even bigger at the bottom of the rating scale.
- Replying signals an engaged agent: 47% of UK agents reply to fewer than half of their Google reviews. The ones who reply to 80%+ have measurably lower withdrawal rates and tend to carry higher star ratings overall — a public reply tells future clients (and Google's ranking) that someone is actually paying attention to your listing.
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