How NW4 compares to the UK average
| Metric | NW4 | UK Average | Difference |
|---|
| Average Google star rating |
4.17★ |
4.43★ |
-0.3★ |
| Average Google reviews per office |
85 |
108 |
-23 |
| Average reply rate |
53.7% |
52.4% |
+1.3% |
Top performers in NW4
-
1
Belvoir - Hendon Lettings
4.62★ · 76 reviews · 67% reply rate
Score 78
-
2
Eli-G Estates
4.96★ · 52 reviews · 90% reply rate
Score 75
-
3
Dexters
4.78★ · 310 reviews · 71% reply rate
Score 75
-
4
Roundtree Real Estate
4.41★ · 165 reviews · 96% reply rate
Score 73
-
5
Squires Estates
4.45★ · 115 reviews · 42% reply rate
Score 73
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Why this matters
Our research across 20,061 UK estate agent offices shows that brands with stronger reviews don't just look better — they sell more, faster, and lose fewer listings to withdrawal. See how we measure agents →
- Top-rated agents (4.5★+) close 2.5× more property sales per office per year than agents below 4.5★. The effect compounds: they win 77% more new listings AND retain 43% more of them — a difference of 42 sold vs 106 sold per office, per year.
- Top-rated agents take on 3× more business per office than agents below 4★ — the gap is even bigger at the bottom of the rating scale.
- Replying signals an engaged agent: 47% of UK agents reply to fewer than half of their Google reviews. The ones who reply to 80%+ have measurably lower withdrawal rates and tend to carry higher star ratings overall — a public reply tells future clients (and Google's ranking) that someone is actually paying attention to your listing.
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UK Estate Agent Stats