How NW3 compares to the UK average
| Metric | NW3 | UK Average | Difference |
| Average Google star rating |
4.61★ |
4.43★ |
+0.2★ |
| Average Google reviews per office |
120 |
108 |
+12 |
| Average reply rate |
48.1% |
52.4% |
-4.3% |
Top performers in NW3
-
1
Vita Properties NW3
4.93★ · 224 reviews · 44% reply rate
Score 99
-
2
Excel Property Services
4.6★ · 73 reviews · 27% reply rate
Score 94
-
3
Benham and Reeves - Hamstead
4.63★ · 235 reviews · 96% reply rate
Score 82
-
4
Anscombe and Ringland
4.56★ · 185 reviews · 58% reply rate
Score 81
-
5
Goldschmidt and Howland
4.82★ · 105 reviews · 91% reply rate
Score 79
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Why this matters
Our research across 20,061 UK estate agent offices shows that brands with stronger reviews don't just look better — they sell more, faster, and lose fewer listings to withdrawal. See how we measure agents →
- Top-rated agents (4.5★+) close 2.5× more property sales per office per year than agents below 4.5★. The effect compounds: they win 77% more new listings AND retain 43% more of them — a difference of 42 sold vs 106 sold per office, per year.
- Top-rated agents take on 3× more business per office than agents below 4★ — the gap is even bigger at the bottom of the rating scale.
- Replying signals an engaged agent: 47% of UK agents reply to fewer than half of their Google reviews. The ones who reply to 80%+ have measurably lower withdrawal rates and tend to carry higher star ratings overall — a public reply tells future clients (and Google's ranking) that someone is actually paying attention to your listing.
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