How HG1 compares to the UK average
| Metric | HG1 | UK Average | Difference |
| Average Google star rating |
4.68★ |
4.43★ |
+0.2★ |
| Average Google reviews per office |
119 |
108 |
+11 |
| Average reply rate |
49% |
52.4% |
-3.4% |
Top performers in HG1
-
1
Belvoir - Harrogate
4.86★ · 450 reviews · 95% reply rate
Score 89
-
2
Martin & Co Harrogate
4.85★ · 115 reviews · 65% reply rate
Score 88
-
3
Myrings Estate Agents
4.69★ · 455 reviews · 17% reply rate
Score 80
-
4
Linley and Simpson
4.5★ · 202 reviews · 68% reply rate
Score 76
-
5
Carter Jonas - Harrogate
4.61★ · 59 reviews · 36% reply rate
Score 74
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Why this matters
Our research across 20,061 UK estate agent offices shows that brands with stronger reviews don't just look better — they sell more, faster, and lose fewer listings to withdrawal. See how we measure agents →
- Top-rated agents (4.5★+) close 2.5× more property sales per office per year than agents below 4.5★. The effect compounds: they win 77% more new listings AND retain 43% more of them — a difference of 42 sold vs 106 sold per office, per year.
- Top-rated agents take on 3× more business per office than agents below 4★ — the gap is even bigger at the bottom of the rating scale.
- Replying signals an engaged agent: 47% of UK agents reply to fewer than half of their Google reviews. The ones who reply to 80%+ have measurably lower withdrawal rates and tend to carry higher star ratings overall — a public reply tells future clients (and Google's ranking) that someone is actually paying attention to your listing.
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