How CM1 compares to the UK average
| Metric | CM1 | UK Average | Difference |
| Average Google star rating |
4.47★ |
4.43★ |
+0★ |
| Average Google reviews per office |
202 |
108 |
+94 |
| Average reply rate |
51% |
52.4% |
-1.4% |
Top performers in CM1
-
1
Martin & Co Chelmsford
4.76★ · 629 reviews · 82% reply rate
Score 100
-
2
Charles David Casson - Chelmsford
4.54★ · 356 reviews · 99% reply rate
Score 88
-
3
Adrians
4.82★ · 184 reviews · 3% reply rate
Score 88
-
4
Belvoir - Chelmsford
4.51★ · 35 reviews · 17% reply rate
Score 84
-
5
haart
4.83★ · 996 reviews · 97% reply rate
Score 82
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Why this matters
Our research across 20,061 UK estate agent offices shows that brands with stronger reviews don't just look better — they sell more, faster, and lose fewer listings to withdrawal. See how we measure agents →
- Top-rated agents (4.5★+) close 2.5× more property sales per office per year than agents below 4.5★. The effect compounds: they win 77% more new listings AND retain 43% more of them — a difference of 42 sold vs 106 sold per office, per year.
- Top-rated agents take on 3× more business per office than agents below 4★ — the gap is even bigger at the bottom of the rating scale.
- Replying signals an engaged agent: 47% of UK agents reply to fewer than half of their Google reviews. The ones who reply to 80%+ have measurably lower withdrawal rates and tend to carry higher star ratings overall — a public reply tells future clients (and Google's ranking) that someone is actually paying attention to your listing.
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